Discovering the Land of Pavarotti and Ferrari

Panoramic view of Modena’s historic city center

Slow food, fast cars, and world-class music: the perfect ingredients for a journey through an iconic slice of Italy where passion, performance, and flavour come together in everyday life. Welcome to Modena, birthplace of the legendary Luciano Pavarotti, home to the fiery red Ferrari, and a temple to Italian culinary excellence celebrated across the globe.

Welcome to Pavarotti’s home
Just a few kilometers from the vibrant heart of Modena, nestled in the peaceful countryside of Emilia-Romagna, lies a place steeped in emotion and memory: the Luciano Pavarotti Home Museum. Open to the public since 2015, this intimate space invites visitors to walk softly into the private world of the man behind the music.

Interior of Luciano Pavarotti’s Home Museum in Modena
Interior of Luciano Pavarotti’s Home Museum in Modena

It was within these sunlit rooms that the Maestro spent his final years, surrounded by affection, melodies, and cherished memories. Every corner of the house preserves his spirit, from paintings and photographs to letters from dear friends like Frank Sinatra and Princess Diana. The warm yellow kitchen — a possible quiet nod to ‘O Sole Mio’? — exudes a sense of home and hospitality.

Then come the stage costumes, the hats, the personal belongings: fragments of a mosaic that tell the story of the man behind the myth. At the end of the tour, a small boutique offers branded souvenirs and curious gems, including a cookbook featuring the Maestro’s favourite dishes. Proceeds support the Luciano Pavarotti Foundation, continuing his philanthropic work and preserving the memory of one of the greatest tenors of all time.

Even the roar of a Ferrari is music

Exterior of the Enzo Ferrari Museum in Modena, Italy
Exterior of the Enzo Ferrari Museum in Modena, Italy

To motor enthusiasts, Modena means one more thing: Ferrari. It’s here that the Prancing Horse was born and first galloped into automotive legend. A must for any fan is the Enzo Ferrari Museum in Modena, where the life and legacy of its founder unfold in a blend of history and adrenaline. Discover the sacrifices that led to fame, the birth of the iconic logo, and the stories behind the speed. Naturally, the museum also houses a stunning collection of cars.

Follow the roar of the engines a little further, and you’ll find yourself in Maranello, home to Ferrari’s most famous factory. Here, the Ferrari Museum Maranello immerses visitors in the dream. A thrilling journey through the history of Scuderia Ferrari, featuring race cars, road models, a section dedicated to Supercars, and the Victory Hall, where trophies, memorabilia, and iconic F1 vehicles are displayed in all their glory.

More Ferrari

But there’s even more for Ferrari fans: in Maranello, you can live the thrill of a Formula 1 driving simulation, or hop on a panoramic shuttle tour through the legendary Fiorano Test Track (in use since 1972 for both racing and road car testing) and along Enzo Ferrari Boulevard around the factory grounds.

Another unforgettable experience? Thanks to the collaboration with the two museums, take your own car onto the track at the Modena Autodrome for 15 minutes of pure exhilaration. Because Ferrari is dreams on wheels and dreams, after all, have no limits.